THE GREATEST OF ALL TIME

Greg Minnaar has competed at 144 UCI World Cup races; he has raced at 68 World Cup venues across the globe with over 80% of those finishes being inside the 20 fastest riders on the planet. He has won more World Cup races than any other man in the history of the sport. For over a decade Greg Minnaar has partnered with Five Ten and been instrumental in developing the Hellcat range of shoes, making them the most winning shoes of all time.

ENDLESS POSSIBILITIES

With a little creativity there are Endless Possibilities right on your doorstep.

Check in with an all star line up in the latest team video from adidas Five Ten starring: Danny MacAskill, Darren Berrecloth, Vero Sandler, Martin Søderstrøm, Thomas Genon, Kenny Belaey and Hans Rey.

In the spring of 2020, countries across Europe and North America found themselves in nationwide lockdowns with restrictions imposed on national and international travel and limits on the number of people able to gather indoors and out. We all had to change the way we went about our lives. 'Endless Possibilities' put the creative in the hands of 8 global adidas Five Ten athletes who were sent personal handheld video cameras and still cameras to their home. The brief was simple, to document their riding first-hand, showcase what riding means to them and what they can achieve right out of their front door.

Ale Invite

The Ale Invite presented by Kevin and Tor took place in Sweden as an international stop of the World Snowboard Tour big air series. WorkWith Studios co-created the event and managed the live event production, live TV production, online content and global media. Event partners included Monster Energy, Ale Kommun, Garmin and Kopparberg. The event aimed to raise awareness of the region and appeal to a more youthful Goteborg target audience.

Red Bull.

The Red Bull Pump Track World Championship was developed in partnership with Velosolutions for Red Bull International and activted regionally in 20+ countries. WorkWith Studios were responsible for the global brand communications, social media and content production.

adidas.

As a part of the 2020 product launch, WorkWith Studios managed the global campaigns for SLEUTH and Trailcross product ranges. With the SLEUTH being designed off of the same mould as the iconic adidas Samba, we reimagined the an existing Samba campaign for the bike audience. The latest addition to Five Ten’s product arsenal was the Trailcross, our ‘Created For Adventure’ campaign featured legendary athlete Darren Berreclothe. WorkWith Studios are the retained creative agency for adidas and Five Ten.

DEATHGRIP.

Directed by Clay Porter and starring Brendan Fairclough, the feature film DEATHGRIP wowed the global mountain bike community. Racking up millions of online views, countless pages of editorial and a global premier tour the film was released globally on Netflix in 2017. WorkWith Studios co-produced and managed the marketing and communications behind the film as well as the premier tour.

D3O.

D3O leads the way in protection with their patented product range. ‘Road To Recovery’ was inspired by athlete Tahnée Seagrave and brought to life in partnership with We Are Peny. It documents Tahnée’s road back to the top of the podium and showcases the confidence she receives from having the best protection on the planet.